2018

Semi Permanent Titles

Semi Permanent's 2018 theme is Creative Tension, or the moments right before you find that perfect solution for a project. Using refraction and slight illegibility, this mini rebrand/title sequence reimagines that tension as typography and fluid shapes that you can't quite read until the very end. A combination of 3D refracted typography and 2D typography creates an organized but fluid system that can be expanded across different applications in a larger motion branding system.

MOTION GRAPHICS & BRANDING
MUSIC: INTREPID - GLASS BOY